Monthly Archives: February 2009

Create a Gravatar (Avatar) and Enhance Your Business Branding

One of the best ways to become known in your niche or market is to visit popular blogs and make comments. Of course, the comments should be relevant and not just spam to get your URL out there for back link purposes! (But you know that, right?) Vague comments like ‘Nice post!’ will be recognized as being spam created by some automated commenting system, and will be disallowed or deleted. Do this spam commenting often enough, and your ISP could even get banned from blogs you really want to be commenting on! Include Your Picture with Your Comments To further…

Next Time You Say “I Already Know That!” — Pay Very Close Attention

As someone who is building a business on the internet, you probably study a lot of information on various internet business solutions. As you listen to teleseminars, read ebooks or study courses, you more than likely run across information you have heard before. And when that happens, you probably think to yourself, “I know that!” It’s just common nature to think that. And it is probably true. You’ve heard it before. You know it already. Interestingly, the all-too-common next thought is to discount whatever you already know you should be doing in favor of the new and the novel. To…

Facebook Events: Use Friend Lists for Targeted Event Marketing

Do you use Facebook to market your events and let people know what’s new in your business? If not, you are missing a huge opportunity. But you will want to be sure not to spam people with your event marketing! Sending out Event Notices to Facebook friends who have no interest in the subject is a sure way to reduce your friends…and maybe even get a few complaints. Fortunately, Facebook has a wonderful system that allows you to indicate interests that your friends may have. It’s the Friend Lists (see previous post about how to set these up). Use Friend…

Facebook Friend Lists: Target Your FB Marketing Efforts

In addition to being a way to connect with your friends and family, Facebook is a powerful tool to use in your business marketing. You can create your own group, join other groups in your niche, and you can invite your Facebook friends to events that you host. When you first join Facebook, you won’t have any FB friends. To make a friend in Facebook, you and your friend must both agree that you want to be friends. This means you have to find people with whom you want to become friends, and invite them to be your friend. Or…

FTP Your Pages to Your WebHost

While there are many webhosts that provide webpage creation and upload services that don’t need you to use ftp software, it never hurts to be able to use ftp. And to have your own ftp sofware. And it’s even better when good software is free! We use Coffee Cup’s free ftp software to upload new web pages to our sites. It is easy to set up and easy to use. Maybe it doesn’t have a whole bunch of fancy bells and whistles, but so far, it’s all we have needed. You can download your own copy of this free ftp…

Create Web Pages with a Free HTML Editor

Are you looking to get started on the internet? Want to put up your first squeeze page or web page? Add some pages that you will link to from your blog? Then you need to have an html editor. While there are some really awesome ones that you must buy, for most purposes, any number of free html editors will work just fine. We use KompoZer, which is free, and can create just about every web page we need. KompoZer is a WYSIWIG (What You See Is What You Get) editor, and there is a version for Mac as well…

Stay Up-to-Date in Your Market Automatically

There are certain pieces of critical information you will want to be constantly researching in your market. Identifying the newest and most popular topics. Determining what your competitors talking about and promoting. How about the leaders in your market or niche? What are they saying and doing? Is anyone talking about you, your site or your product? If so, don’t you want to know immediately what they are saying? Are there any market trends you need to monitor? Of course! All of these are key items to track, and you probably can add even more niche-specific information to your list.…

Organize Your Niche Research and Info Using Google Reader

No matter what your niche or market, there are bound to be many ezines and newsletters you’ll want to subscribe to, and blogs and websites full of information that you can use in your research. You definitely need to stay up-to-date in what is going on in your market. If you have all of this information flowing into your main email account, however, it will be one giant 24 hour a day distraction. So, you’ll want to send it all to one convenient spot. A spot you can check out whenever you want to do so, but not have your…