Sometimes, the right action in building your internet business is to take a detour from your normal routine.
Just prior to Thanksgiving, Deb and I completed intense preparations for our recent Swipe File Teleseminar and were looking forward to the next week off with friends in Phoenix. Having worked intensely for months, it was a much needed break.
Ultimately, we were on our way, after Thanksgiving, to drop off our camper in California for repairs. So, while in Phoenix, our Lance camper served as a little office for us while visiting our friends… a comfortable place in which to slip away to get some work done.
One of the things that had been on my “To Do” list for quite awhile was to increase my presence on Facebook. I knew its value as a social marketing tool, but until last week had only used it sparingly. I just could not find the time to focus upon it.
While in the more relaxed energy of the Holiday, I decided to use one of my get-away periods to get a handle on the business potentials of Facebook. It was the perfect space in which to take the better part of a day exploring, without feeling that self-induced pressure to be more productive.
At the end of that day, I realized that I was actually excited about incorporating these new skills into my daily business building routine.
Over the next few days, I began to make short posts and add Friend requests. Within a few days, I had multiplied my Friends by five times and had the feeling of having some nice momentum going. From past experience, I know that continuing the discipline will lead to greater results (more Friends; more visibility in postings) which, in turn, builds even greater momentum.