Category: Product Development

Video Made Easy with Just a Tablet IPad

The Fastest, Cheapest Way to Make Video – You have an iPad or an iPhone and you know that it has the capability to shoot amazing HD-quality video. – And you’d love to have someone walk you, step-by-step through exactly how to create amazing sales and content videos with just your iPad or iPhone, so that you can record anytime and anywhere without having to invest in a bunch of expensive equipment. Special Webinar replay…“Tablet (iPad) Video and the Social Media Trifecta”…by Mike Stewart Here’s just some of what you’ll discover: How to create online video for your websites, blogs, video…

The $7 List Building Model

As I work with clients to get their products online, one of the biggest hurdles they face is getting bogged down…failing to take action. It’s easy to get lost in overwhelm cycles, especially when it comes to putting our expertise out in a way others can consume it. But what if you had a micro-launch model that could help you put out content consistently, build your list, add affiliates, and make revenue…all at once? In the 4 minute video below, you’re going to discover a quick way to share your expertise in such a way that you’ll be able to…

When It Comes To Product Development, The Tortoise Always Wins

Just because you can develop products fast doesn’t mean you should! Sure, technology has advanced to the point where massive courses can be created and out the door in no time at all. But once again,  the metaphor for the Tortoise vs the Hare holds when it comes to product development. Below, you’ll see two charts to demonstrate why this is so. Basically, it comes down to a strategic issue whereby you need to consider the effects of your new product development effect on your team, your customers, and your personal productivity. Let’s take a look. Build 3 Products At…

Live Action vs Screencast Video

I love metaphors. And, just coming out of “Bowl” season, I am inspired by the football teams which demonstrate versatility in the way they run their offense. Truly, the better teams have a quarterback who can execute a great running game, as well as passing. Similarly, as the quarterback of your Internet business…and the creator of content, it makes sense to have total versatility in presenting your video content. Take a look at this short video in which I share some tips that I’ve learned from ‘live video’ master, Rick Davis, in setting up the lighting, generating spontaneous content…and oh…

Learn How to Write Effective YouTube Descriptions that Search Engines Love

Would you like to have a better chance of having your videos returned in search engine results? Well, who wouldn’t? Earlier this year an aimClear whitepaper “Video in Google & Bing Universal SERPs” looked various aspects of video platforms, video descriptions and search engine results. One really interesting finding had to do with how the video descriptions and tags impacted whether a video will be returned in Google and Bing SERPs (search engine results). In short, informational titles and descriptions far and away surpassed all others. Informational               84% Navigational                 18% Transactional               12% What is the difference? It is in the…

How to Use YouTube Annotations to Create a Clickable Link

Annotations are a way for you to add interactive commentary to your videos. You control what the annotations say, where they appear on the video, and when they appear and disappear. Why would we want to annotate a video? 1) To add new information to a video If the video is promoting a product and receiving a lot of traffic…yet perhaps that product itself is no longer available, we wouldn’t want to necessarily remove it. Maybe we want to redirect to another video on YouTube. 2) Add a link to a video or to an entire channel on YouTube. This…

Fast Creation of Your ’100 Videos’ Strategy Videos

One of the most powerful traffic-generation, list-building strategies we’ve seen in a long, long time is Don Crowther’s ’100 Videos Strategy.’ Until he released this strategy in a free video recently, this information was offered only to his special group of insiders. If you haven’t watched Don’s video yet, go do it now, since it will be coming down on July 6th, 2011. (If it’s already down when you read this post, we apologize, but you can still use the info in our ‘how to’ video below when you create your videos.) Click Here to Watch Don’s ’100 Videos Strategy’…

Let Your Customers Create Your Content-Part 1!

The number 1 rule in product creation is “listen to what your customers are requesting”. The idea is that we so often default to thinking we know what people want that we never get around to polling our market to see what they really want. Well, one easy way to find good content that your market really is interested in is as a result of the questions that your existing List members are asking. That’s what this 4 minute video is about.

EZS3 Goes Above and Beyond in Customer Service

Have you ever had one of those days when it seems that events are conspiring against you? Well, this morning was one for me. I got up, showered, grabbed my coffee and headed on down to my computer. (hey, doesn’t everyone start their day like that?) Account Expired… I logged in to EZS3 only to find that my account had expired! What???? Now, if you know us at all, you know that videos are a HUGE part of our business. We market with videos, our courses are almost all step-by-step, how to videos. And we even teach others how to…