Create a Gravatar (Avatar) and Enhance Your Business Branding

One of the best ways to become known in your niche or market is to visit popular blogs and make comments.

Of course, the comments should be relevant and not just spam to get your URL out there for back link purposes! (But you know that, right?)

Vague comments like ‘Nice post!’ will be recognized as being spam created by some automated commenting system, and will be disallowed or deleted. Do this spam commenting often enough, and your ISP could even get banned from blogs you really want to be commenting on!

Include Your Picture with Your Comments

To further increase the impact of your blog comments, consider adding an avatar (also called a gravatar) to your comments. You can use your picture, or some other image of your choice.

I tend to prefer a picture of a real human being (hopefully the one making the comment.)

When I see the same person’s picture all over blogs and social networking sites in my niche, it makes a huge impression — it really helps to brand the person and their business. Their comments really stand out from the rest, and before long it seems like I know them.

And isn’t that the point? You want to help people to know, like and trust you. To develop an ongoing relationship with you…and you with them.

Here’s a quick video showing how to create your own avatar using a site called

Then go create your own avatar and come back and make a comment on our blog, so we can see it!

Tell me what you think. Post your comments below...

  1. Tim Eyre

    I like the idea of have your photo for your avatar. Do you have any suggestions as to what profile works best? Straight on seems to be a bit clinical. Maybe a slight angle, 15 degrees, would be best? Just looking for suggestions.

    Thanks for your time.

    Timothy Eyre

    Reply ·
  2. Deb

    A friend who is a professional photographer suggested a slight tilt, but leaning forward a bit into the camera. I checked your site, and you have some gorgeous photos. Do you have any suggestions for getting a tiny little photo to put your best foot forward?

    Reply ·

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