Deb and I often find that one of the biggest obstacles people face when they decide to build a business on the Internet is choosing a product or service to offer. This, typically, is a result of our natural tendency to make things more complicated than they need to be.
We’ve all been there, whether it’s our first time starting to market online, or whether we are trying to identify a new Niche to which to sell products. We imagine a detailed, complex process that involves hours of research and maybe even some expensive software. But, in reality, identifying a hungry market can be broken down into a straight-forward, 3 step process.
We’ve even created a quick video describing this process.
Once you master the 3 Steps, then you can repeat it over and over again, thereby shortening the cycle between identifying a Market and delivering product, so that you can start to make money in that Niche.
In today’s fast-paced online environment, you can’t afford to extend your learning curve any longer than necessary to identify a Niche and the related keyword search phrases for that Market.