Who Else Has Your Potential Customers?

Now that you are thinking of ways to get others to collaborate with you to build your list, let’s define it a bit further.

You’ll want to look for helpers and collaborators who have complementary lists; those whose products and services are maybe not in direct competition with yours (if there really is such a thing on the internet), but where your products and services fit in with theirs.

Let’s use one of our favorite examples, and imagine that you sell recipes for homemade natural dog food.

Now, who else has your market? Your potential customers?

You might consider the following:

  • dog breeders
  • kennels
  • doggy day care
  • pet bed sales people
  • dog toy makers and sellers
  • veterinarians
  • raw dog food ingredient sellers
  • dog trainers
  • dog selection and training course vendors
  • internet discussion boards about puppies and dogs
  • discussion boards about dog illnesses
  • Facebook groups about dogs
  • discussion boards and groups focused on a single dog breed

I’m sure you can think of even more…

These are just a few places you can find willing helpers in driving traffic to your opt in page – especially if you offer a freebie that is of high value to their audience.

Everyone wins – they look good when they offer information and products of great value to their list, the visitors gain greatly from your amazing information, and you build your list… and future sales.

Tomorrow we’ll look at expanding this concept even further when we start to drive traffic using specific targeted keywords. We hope to see you back here then!

Tell me what you think. Post your comments below...

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